Reese Cooper
Zev Schmitz
Reese Cooper
Photography + Production
Overview
A live event, a live stream presented by Shopify, and a photo shoot for Reese Cooper.
TEam
Director
Zev Schmitz
Photographer
Zev Schmitz
Event Production
Live Stream Production
Photo Production
Photo Post Production
THE STORY
CFDA runner up Reese Cooper partnered with Shopify and Vogue, to break the molds of a traditional lookbook shoot. Reframe rented and dressed a downtown LA warehouse, with a public event and party in the front, and photo shoot in the back, all live streamed online.


